Data use and productivity study: information for participants
What you need to know about being part of the data use and productivity study.
Overview
The data use and productivity study is gathering important evidence to understand the links between digital data use in UK businesses and their overall productivity.
Details
The data use and productivity study is a telephone and online-based study of UK businesses. The longitudinal study begins in 2022/23 and participants will be asked if they are willing in future waves of the survey in 2024/25 and 2026/27. It seeks to understand the ways in which businesses use digital data and how this impacts their overall productivity, contributing to productivity gains for the whole economy.
This is the first time this survey has been carried out. Ipsos has been commissioned to carry out the survey fieldwork which takes place from November 2022 to March 2023.
During this period some organisations will be called by an Ipsos interviewer from their Edinburgh office (an 0131 number) inviting them to take part. You may also receive an email to let you know Ipsos has called and inviting you to reply. You may be offered the option of completing the survey online and, if so, you will receive the survey link via email from Ipsos - [email protected]
Who is being invited to take part?
Businesses across the UK have been selected at random from the Dun & Bradstreet (D&B) business database, whilst ensuring a spread across different sectors and numbers of employees.
Who is conducting the survey?
Ipsos is carrying out the survey on behalf of the Department for Digital, Culture, Media & Sport (DCMS).
Ipsos is a well-known survey organisation in the UK. It carries out research studies in the areas of social and public policy, covering topics such as sport, culture, health, science, education, crime and employment.
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Contacts
To contact Ipsos about the survey, please find the relevant contact details below
Tel: 020 3059 4967 Email: [email protected]
Data protection and privacy notice
For general information on how DCMS handles personal data, please read DCMS鈥檚 personal information charter.
More detailed information about how your personal data is processed, as well as your rights under the data protection legislation, is available in the below DCMS privacy notice.
For any data protection queries please contact the DCMS Data Protection Officer: [email protected] or call 0808 202 4971.
Please visit the Ipsos website to access the for the survey.
The Information Commissioner鈥檚 Office has produced . If you are not happy with the way we are processing your data, you have the right to to the Information Commissioner鈥檚 Office about our practices, or you can call their helpline on 0303 123 1113.
Enquiries
For general queries about the questionnaire and survey outputs, please contact the data policy analysis team at DCMS: [email protected]