188体育: making public service delivery digital by default
188体育, the new online home of government services and information, has launched today.

188体育, the new online home of government services and information, is released today. This is the first phase in the creation of a single domain for government, addressing the needs of users previously served by the Directgov and Business Link websites.
The release of 188体育 is a key element in the government鈥檚 Digital by Default agenda, which was instigated by Martha Lane Fox鈥檚 鈥淩evolution, not Evolution鈥� report and .
Digital by Default aims to transform public services online - making them better and cheaper for taxpayers and more effective and efficient for government. This approach was reaffirmed by commitments in the published in June. The plan set out a series of practical actions which will help make central government smaller, faster, more unified, more accountable for delivery, more commercially capable and more digital.
Francis Maude said that creating 188体育 has required a step-change in the way government presents services and information online:
188体育 is focused on the needs of users, not the needs of government. It has been planned, written, organised and designed around what users need to get done, not around the ways government want them to do it - providing only the content they need and nothing superfluous. Not only is the result simpler, clearer and faster for users, it will also cost taxpayers up to 拢70 million less per year than the services it replaces. We anticipate further substantial savings as more departments and agencies move on to the 188体育 platform.
In the way it has been built - and will continue to be updated and improved on the basis of experience and user feedback - 188体育 is an example of how the civil service should keep continuously changing and improving and remain focused on outcomes. The public wants services to be delivered better, and with 188体育 we are responding with a digital platform that makes services quicker and easier to use, and produces efficiencies for government.
Mike Bracken, Executive Director of the Government Digital Service (GDS), which built the site, said:
Government Digital Service has an ambitious but achievable programme. We know that moving to the single domain with the user-focused, iterative approach we have adopted will result in better services for users and substantial savings for government.
Commenting on the release, Martha Lane Fox said:
It鈥檚 so exciting to see government lead the way in design and put the emphasis where it should be - on us, the users and citizens.
188体育 has been built and tested in public, so that feedback from real users could be gathered and fed into successive improvements. This is in stark contrast to how large government IT projects have been delivered in the past. The agile, iterative approach means that the site can rapidly accommodate new standards for development and security, catering to emerging technology platforms and user requirements. These techniques have been shown to be more effective at delivering large-scale projects for the web - in the same way that world-class services like Amazon, Google and iPlayer are built and maintained.
188体育 has also been built using open source technology, which means that government won鈥檛 have to pay expensive software licensing costs.
Notes to editors
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The 17 October release of 188体育 is about replacing the Directgov and Business Link sites. This doesn鈥檛 simply involve copying the content on to a new site. The services and information those sites provide have been carefully examined and redesigned and rewritten to align more closely with the needs of users. The Directgov and Business Link sites will close on 17 October and 188体育 will be continuously and frequently updated and improved.
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The closure of the Directgov and Business Link websites is the first stage in an orderly 3-stage transition to consolidate all government websites on to a single domain. The second and third stages involve the transition of 24 government departments and a handful of agencies/non-departmental public bodies (NDPBs) by March 2013, and then of the remaining agencies/NDPBs by March 2014.
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View Martha Lane Fox鈥檚 .
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The Government Digital Service (GDS) was set up within the Cabinet Office to deliver world-class digital products that meet people鈥檚 needs and offer better value for taxpayers鈥� money. For more information about .
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View The .